Services

Aadarsh Innovations performs product development in the five stages: idea generation, screening, concept development, product development, and, commercialization.

Idea Generation:

This is the preliminary stage where an organization searches for ideas regarding a new product. Some of the sources for new product ideas include customers, competitors, media, employees, and suppliers. Organizations may have limited resources when it comes to technical research-based idea generation. This stage is vital as it lays the foundation for all the further stages, the ideas generated will guide the overall process of product development.

Screening:

The generated ideas need to go through the screening stage to filter out the practical ones. The opinions from employees, customers, and other experts were gathered to avoid the pursuit of expensive impracticable ideas. External industry factors affecting businesses, such as competition, changes in technology and, regulations, influence the decision criteria. At the end of the screening stage, few feasible ideas remain from the large pool generated.

Concept Development:

Aadarsh Innovations undertakes research to find out the potential costs, revenues, and profits arising from the product. We conduct a SWOT analysis to identify the strengths, weaknesses opportunities, and threats. We help to set up the market strategy to identify the product’s target group, which facilitates the segmentation of the product’s market. Market segmentation is important as it enables the firm to identify its niche. The identified niche influences most of the marketing decisions.

Product Development:

Product development involves the actual design and development of the product. Development commences with the manufacture of a prototype that facilitates market testing. Based on the results of the tests, the client decides on whether to undertake large-scale production or not.

Commercialization:

Favorable results in the development stage lead to actual production and commercialization. Here, the client starts its promotion for the new product. The market research conducted during the conception stage influences the timing and location of the product launch.

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• Polymer Identification (Plastic and Rubber)
• Mechanical properties of polymers.
• Chemical resistant tests
• Density / Specific gravity, Melting point, Moisture content.
• Compression set testing of Rubber material
• Swelling tests, water/ oil absorption tests, .
• Paint tests.